by Bill Stinnett | Nov 14, 2022 | Uncategorized
As an enthusiastic student of the sales profession for over 25 years, I have read several hundred books and untold numbers of articles on selling. One thing that I find frustrating is how often really BAD advice is passed along that actually hurts the reader more than...
by Bill Stinnett | Nov 14, 2022 | Uncategorized
People often ask us, “What’s the most effective way to reach a C-level or VP-level executive to sell to them? What medium of communication should I use? Should I use email, voicemail, letter by FedEx?” The answer is that no one medium will give you...
by Bill Stinnett | Nov 14, 2022 | Uncategorized
Unpredictable financial markets, a tightening global economy, and companies faltering or laying off employees at every turn . . . for those of us who’ve made selling our profession, these are trying times to be sure! Each day seems to bring news that makes our...
by Bill Stinnett | Nov 14, 2022 | Uncategorized
This is a question we hear from just about everybody who’s responsible for outbound business development – for reaching out to customers as opposed to just responding to inbound leads and inquiries. How do you sell past the executive assistant? How do you get past the...